Market Snapshot: Pet Food
Webinar - May 14, 2019

Market Snapshot: Pet Food

We bought bags of kibble from a variety of retailers. We tested big brands alongside small niche companies. The result? A market snapshot of thirteen pet food brands. In this quick 15 minute webinar, Scott Campbell reviews the findings.


  • which brands came close to exceeding the 10% moisture limit.
  • what some big brands do much better than small ones.
  • which brands over-pack—and which ones don’t quite meet the minimum.
  • the projected costs of inconsistency in packaging and drying.